Enjoy Your Life! Build Your Business! Have Your Way!
All times are EST! This is an IBN Member and INDIE Protégé event. For information on joining IBN or becoming a Protégé, click here.
Yep! That's our own dM pretending to make soap for a skit, with guest soapmaker (business woman?) Kayla Fioravanti. While the title of this call says "soapmaker," it's for anyone who makes the products they sell.
If you make the products you sell, chances are you have a huge heart for both your customers and the products you so lovingly handcraft for them. Those are good things, and each is necessary in order for your business to thrive.
But as always, there can be too much of a good thing, as they say. If your passion for what you do, and your emotional connection to your customers push aside your good business sense, they will also push aside your profit margins, and we don't have to tell you what that leads to.
Avoiding this outcome requires careful planning and attention to detail, and it all starts with knowing who you are.
Are you a person who makes handmade products?
Are you a businesswoman (or man)?
Are you both?
Knowing and being confident about the answers to these questions can make or break your business.
Get some amazing tips and insights from IBN's founder and CEO, Donna Maria Coles Johnson, in this call focusing on helping you peel the onion of self to reveal your truest intentions and dreams, and the steps you must take to make them come true.
About Donna Maria
Donna Maria is the founder and CEO of the Indie Beauty Network. She left her job as a Fortune 500 company attorney in 1995 to open a retail store selling handmade soaps, candles and aromatherapy products. She launched IBN in 2000. (Read more about her journey here.)
Today, she leads Indie Protege, the Indie Beauty Network, Indie Cruise and a soon-to-be-launched MasterMind program designed specifically for people who make the products they sell.
Donna Maria has learned so much about business, the handmade business in particular, since she sold her first bar of handmade soap to an office colleague in 2003. Success leaves clues, right? And dM wants you to be successful. Don't miss this opportunity to learn from her experiences and valuable insights!
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