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Blogging before Lauch....

I know I have read many times that having a blog is an important aspect of your business. My questiong is, I have not launched my business yet. I plan on launching my products and website by April of next year. That's just an estimate. Should I start a blogging now about steps that I am taking to launch? Information on my products and things of that nature?

Thanks in advance

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Permalink Reply by dM, CEO on December 23, 2012 at 9:45am

Andrea,

Blogging before launch is a good idea. Just be careful that it does not distract you from all the other things you need to do to launch successfully. Here are some ideas.

1. Blogging takes a lot of discipline, so doing it before launch is good training ground. Schedule different types of posts throughout the month and get used to having a system.

2. Blogging before launch means that, when you launch your business, you'll have people to launch it to, and not just announcing to a black hole.

3. Try to connect a Facebook page for your business and a newsletter to the launch. This is a good idea because a blog all by itself is not going to be effective over the long haul.

Here are some ideas to help you systematize your blogging schedule.

Hope this helps.

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